LEXINGTON, Ky. (January 26, 2012) – The Breeders’ Cup today unveiled the official event logo for the 29th running of the Breeders’ Cup World Championships at Santa Anita Park, in Arcadia, Calif., on November 2-3, 2012. The 2012 World Championships will mark the sixth time that Santa Anita will host the event, returning for the first time since back-to-back years in 2008 and 2009. The 2011 World Championships were held at Churchill Downs in Louisville, Ky.
The 2012 event logo incorporates the Breeders’ Cup signature purple coloring with its brand mark in gold at the center of the logo, flushed in the iconic spotlights of Los Angeles. The words “World Championships” are placed in an arc over the top of the logo and a bottom banner with “Los Angeles” with the year 2012 anchors the circle. Combined, the logo captures the prestige of the Breeders’ Cup with the Hollywood esteem of Los Angeles.
Tickets for this year’s event are scheduled to go on sale to the general public in early June. Fans may register today at www.breederscup.com/tickets to receive a special pre-sale ticket offer in late May which will allow them to purchase tickets before they go on sale to the general public.
High-resolution Breeders' Cup World Championships event logos are available at: www.breederscup.com/logos
About Breeders’ Cup
The Breeders’ Cup administers the Breeders’ Cup World Championships, Thoroughbred racing’s year-end Championships. The Breeders’ Cup also administers the Breeders’ Cup Challenge qualifying series, which provides automatic starting positions into the Championships races. The 2012 Breeders’ Cup World Championships, consisting of 15 races and purses totaling more than $25 million will be held Nov. 2-3 at Santa Anita Park in Arcadia, Calif., and will be televised live by the NBC Sports Network. Breeders’ Cup press releases appear on the Breeders’ Cup Web site, www.breederscup.com. You can also follow the Breeders’ Cup on social media platforms, Facebook, Twitter, and YouTube.