Breeders' Cup Live Multi-Cast
With the stands empty at the 2020 World Championships at Keeneland Racecourse, the Breeders' Cup had to find new ways to thrill our fans from home. The answer was the development and launch of an immersive multi-cast that covered the two richest days in sports from EVERY angle. The multi-cast was comprised of over 15 live stream camera views including dedicated streams for each horse, an interactive Winner's Circle virtual reality experience that put fans at the heart of each celebration and in-race Jockey cams providing fans an unprecedented first-person view of riding a world championship thoroughbred from the starting gate to the finish line.
Our multi-cast player allowed fans to watch up to 4 live feeds at a time, making sure they didn't miss a second of the action over the two-day, fourteen race event on November 6 & 7.
View replays of the live experience below.