LEXINGTON, Ky. (July 20, 2015) – The Breeders’ Cup announced today that L.V. Harkness & Company, a provider of fine gifts, interior design, and elegant trophies, has been named an official Marketing Partner and Luxury Gift Partner of the 2015 Breeders’ Cup World Championships.
The 2015 Breeders’ Cup, Thoroughbred racing’s most prestigious, two-day international event, will be held for the first time at Keeneland Race Course in Lexington on October 30-31.
As a part of the agreement, L.V. Harkness will be the presenting partner of the Breeders’ Cup Gifting Lounge, which will be on-site at Keeneland during the Championships. At the Breeders’ Cup Gifting Lounge presented by L.V. Harkness, participating Breeders’ Cup horsemen, dignitaries and guests from around the world will receive their official event gifts, among those specialty items included from L.V. Harkness.
L.V. Harkness will also have the opportunity to use the official Breeders’ Cup marks to design a customized collection of gifts both domestically and internationally.
“We are very pleased that L.V. has joined with us this year as a marketing partner and presenting partner of the Breeders’ Cup Gifting Lounge,” said Craig Fravel, Breeders’ Cup President and CEO. “The style, quality and excellence of the L.V. Harkness products will provide our worldwide guests attending this year’s Championships at Keeneland with a special added benefit to their overall Breeders’ Cup experience.”
"The Breeders' Cup represents the best of the best in the Thoroughbred industry. At LV Harkness we strive to emulate that in our world of luxury gifts, tabletop, and trophies. LV Harkness feels privileged to be the presenting Partner of the Breeders' Cup Gifting Lounge.” said Meg Jewett, Owner of L.V. Harkness & Company.
About Breeders’ Cup
The Breeders’ Cup administers the Breeders’ Cup World Championships, Thoroughbred racing’s year-end Championships. The Breeders’ Cup also administers the Breeders’ Cup Challenge qualifying series, which provides automatic starting positions into the Championships races. The 2015 Breeders’ Cup World Championships, consisting of 13 Grade 1 races and purses totaling $26 million, will be held October 30-31 at Keeneland Race Course in Lexington, Ky., and will be televised live by the NBC Sports Group. Breeders’ Cup press releases appear on the Breeders’ Cup Web site, www.breederscup.com. You can also follow the Breeders’ Cup on social media platforms, Facebook, Twitter and YouTube.
About L.V. Harkness
L.V. Harkness & Co., located in the heart of downtown Lexington, KY, is the premier luxury gift store in the Bluegrass. Named after the owner's great-grandfather, Lamon Vanderburg Harkness, the store follows in his illustrious footsteps of searching for life’s everyday luxuries. “L.V.” sailed the world on his yacht 'Wachovia' in the late 1800’s in his quest to find unique objects d’ art for his own homes. Meg inherited his penchant for fine things and his spirit of adventure and L.V. Harkness reflects this in a one of a kind shopping destination. Tabletop couture, fine jewelry, home accessories, custom invitations, trophies and corporate gifts are just some of the many treasures that attract people from across the Bluegrass and around the world.